I am delighted to announce the dates for my next workshop "Creating a Craft Business - How to turn your hobby into a profitable business". This 2 day workshop will run on:
Thursday 24th and Friday 25th May 2012
Location: Cobham, Surrey
Who should attend?
If you have a passion for your craft or hobby, and dream of making your living from it one day, you should be there.
I have met so many talented artists, designers and crafts people, who are held back from becoming super sucessful by only a lack of business experience and a lack of confidence. So, I have devised a 2 day workshop to share what I have learnt over the years, and hopefully provide the foundations to turn dreams into reality.
I have a whole bagfull of dos and don'ts to share, and lots of tips for getting to the top.
What does the workshop cover?
The course focuses on business planning and marketing, which are the key areas that many talented creatives fall down in. We take a practical, informal approach with lots of discussions and exercises which means you will go home with written plans to get started on, and hopefully a new found confidence.
AGENDA
Day 1
09.15-09.30 Coffee and Welcome
09.30-10.00 Exercise: Introduce your craft
10.00-12.30 Business Planning: Managing your money, what should you charge?
12.30-13.00 Lunch
13.00-15.00 Business Planning: The market, competition, selling yourself
15.00-15.15 Coffee Break
15.30-16.30 Exercise: Get planning
Day 2
09.15-09.30 Coffee and Welcome
09.30-10.00 Group discussion: Overnight thoughts
10.00-12.30 Marketing: Building a brand, getting famous, relationship marketing
12.30-13.00 Lunch
13.00-15.00 Marketing: Websites, social media, advertising, exhibitions and promotions
15.00-15.15 Coffee Break
15.30-16.30 Exercise: Your USP
Cost: £230, or £195 for early birds (book by 9th May)
As the course is only a month away, don't delay in booking your place if you want 2012 to be the turning point for your business. Book by 9th May and save £35 on your place, which makes good business sense by any standard!
Previous attendees have described the workshop as "really inspiring and creative", "fantastic, packed full of ideas and delivered very well", "filled in all the gaps for me", "I loved it!".
To reserve your place email Clare at discover@yarwood-white.com. The class is kept small to maximise the benefit to you so places are limited.
